Bel-Air Premium Red Lager pays tribute to what was once a true local landmark — the legendary 24-hour Bel-Air diner. Whether you were finishing a shift, starting a road trip, or grabbing a late-night bite, it was always open, always welcoming. Known for its Flavour Crisp fried chicken and wonton soup at 2 a.m., it was a place where comfort came easy.
This beer carries on that same spirit. Brewed with Vienna malt, it’s smooth, flavourful, and easy to enjoy. Toasted grain, caramel, biscuit — nothing complicated, just a good beer done right.
Proudly brewed in the heart of Edmundston.
Fried chicken, diner burgers, hot sandwiches, meatloaf — the kind of food you don’t need to explain.